Core Foundation in "Trusted" Networking


People join various organizations, because they some how found out that networking will help them augment their business or career. People who exit organizations as soon as they get what they want, do themselves a great injustice. They have selfishly denied themselves the benefit of Endless Referrals for life.

Bob Burg's book Endless Referrals taught me a simple question to ask someone I meet, which has resulted in a very positive cash flow. This result is definitely worth way more than the initial investment of the book itself or the 10 minutes a day I spend reading it. Now that's funny. I benefited from a book I'm still reading.

This is an excerpt from Endless Referrals.

"Now let's take a look at how Webster's dictionary defines the term network: 1. An arrangement of fabric or parallel wires, threads, etc. crossed at regular intervals by others fastened to them so as to leave open space; networking; mesh. 2. A thing resembling this in some way.

Now for the purpose of this book, let's leave out the words and thoughts in both definitions (mine and Websters) that don't apply and keep those that do. Oh, and let's substitute the word people for the words fabric, parallel wires and threads in Webster's. Here is what we get:

Networking: An arrangement of people crossed at regular intervals by other people, all of whom are cultivating mutually beneficial, give-and-take, win-win relationships with each other."

The core foundation in "trusted" networking is captured by 2 words that say it all:

n. pl. rec·i·proc·i·ties
1. A reciprocal condition or relationship.
2. A mutual or cooperative interchange of favors or privileges, especially the exchange of rights or privileges of trade between nations.

1. Concerning each of two or more persons or things.
2. Interchanged, given, or owed to each other: i.e. reciprocal agreements to abolish customs duties; a reciprocal invitation to lunch.
3. Performed, experienced, or felt by both sides: reciprocal respect.
4. Interchangeable; complementary: i.e. reciprocal electric outlets.
5. Grammar Expressing mutual action or relationship.

Copyright (c) 2004 - 2008 C. E. Reid, SAVVY INTRAPRENEUR